Whilst selling scientific instrumentation overseas may be straightforward, equipment installations, servicing and continued support are often more complex, requiring specialist knowledge of local standards and customer requirements.
For suppliers, this support and maintenance can require substantial time and financial investments when entering new markets.
"Outsourcing to Anachem's S3 (Scientific Service Support) enables equipment suppliers to build their business and sales faster without having to invest time and money in hiring, developing, training and deploying their own European after-sales care," said the company.
Anachem has been a distributor and service provider for scientific equipment to European laboratories for over thirty-five years and now has 25 experienced technicians and engineers dedicated to the new service.
"Ours is a unique concept. No other scientific equipment service and maintenance agent offers a European-wide service," Roger Granville, S3 business development manager, told www.Outsourcing-Pharma.com.
Anachem is initially targeting over 3000 potential US customers and already has a number of contracts in place. As the pharma industry becomes more of a global business, Granville expects demand for the new service to grow.
The new service is particularly beneficial for small to medium instrumentation companies who lack existing infrastructure in Europe, however big companies can also benefit through cost savings.
Partnering with Anachem-S3 offers a customer support organisation, in-house repair & service facility, and 20,000 square foot European logistics centre that can help reduce inventory costs and expedite faster shipments.
"A typical company using a traditional agent model may have five distribution centres for spare parts throughout Europe, with an inventory of $20,000 at each location. By consolidating their distribution centre into one, companies can free up around $70,000," said Granville.
Anachem is also able to provide a full distribution service that includes selling and marketing lab equipment.