Biocon introduces insulin pen to Indian market

Related tags Marketing

Biocon has begun selling a reusable insulin pen, based on Haselmeier technology, to patients in India.

INSUPen is being used to deliver two Biocon insulin products: Basalog, a long-lasting formulation; and Insugen, a recombinant human form. By delivering the products using the i-pen technology from Haselmeier Biocon hopes to ensure reliable and accurate dosing while increasing convenience.

Rakesh Bamzai, president, marketing at Biocon, said: “I am confident that INSUPen will be a delight for patients and a value enhancer for all stakeholders​.” The i-pen includes dose correction to avoid errors and other features designed to ease self-administration by patients.

Related topics Drug Delivery

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