Pat Prugno
The healthcare marketing firm – that recently announced it had tripled its revenues in 2011 – says Prugno’s appointment was an effort to accommodate the surge in business.
Previously senior VP and group management director at digital solutions company DraftFCB, she brings with her 25 years of experience with blue chip agencies and major pharmaceutical companies.
Of the firm’s growth, Mike Rutstein – StrikeForce founder and CEO– said Prugno will help the firm continue to offer clients competitive prices – something he attributes the recent growth to.
He said: “We’re able to provide a lot morevalue by matching top talent to specialized drugs and devices. The result is better people, better creative and better prices. Marketers, who are being forced to stretch their budgets more than ever, recognize the value of this way of working.”
