Big Pharma pools together to tackle emerging market woes

By Natalie Morrison

- Last updated on GMT

Related tags: Middle east

Big Pharma pools together to tackle emerging market woes
A host of Big Pharma firms have come together to participate in a new forum in a bid to boost patient recruitment activities in emerging markets.

Known as the Enrollment Metrix Forum , the star line-up – including Abbott, Amgen, AZ, Bayer, BMS, J&J, Lilly, Merck, Pfizer, Roche’s Genentech, Sanofi’s Genzyme, Shire, and UCB – intends to learn from the past mistakes of operating in developing industries by conducting a study in the areas.

The assessment, led by KMR Group, will look at the different approaches in Asia, Latin America, East Europe, and the Middle East and Africa and whether those approaches vary by therapy area.

It will also take into consideration how each regulatory authority operates and what is required to bring the countries into the established market.

However the forum is not simply focussed on the past – it will also consider current trends, such as what influences the recruitment strategy and performance in the regions, as well looking to the future with industry expectations.

A spokesperson for the forum also said: “The effect of different regulatory authority requirements in emerging markets will be analysed.”

Melissa Hutchens of KMR Group, said: “The Enrollment Metrix Forum realizes the role of emerging markets is one of the most important aspects currently impacting patient recruitment.

“Participants have valuable insight and are looking forward to the results of the cross industry comparison, seeing what general expectations there are in the next few years and identifying ways to improve emerging market strategy.”

Related news

Show more

Related products

show more

What to consider when working with CRFs

What to consider when working with CRFs

Formedix | 01-Nov-2021 | Technical / White Paper

For a study to be successful, data collected must be correct and complete. To be correct and complete, forms must be well planned with meticulous attention...

Automating clinical trials for success

Automating clinical trials for success

Formedix | 06-Oct-2021 | Technical / White Paper

This article gives gives a brief overview of why automation is absolutely essential for clinical trial success.

What should a clinical metadata repository do?

What should a clinical metadata repository do?

Formedix | 26-Jul-2021 | Technical / White Paper

Choosing a clinical metadata repository (MDR) software can be a tough task as the capabilities and features of your chosen MDR could make or break your...

Adapting supply chains to new ways of working

Adapting supply chains to new ways of working

World Courier | 15-Jul-2021 | Technical / White Paper

COVID-19 has changed the way we operate. We have adapted our supply chain solutions to meet our clients’ requirements while following World Courier standard...

Related suppliers

Follow us

Products

View more

Webinars