KCR puts patients in focus with #HumanBehindEveryNumber project

By Melissa Fassbender contact

- Last updated on GMT

(Image: KCR)
(Image: KCR)

Related tags: Clinical trials, Contract research organization

Patient-centricity continues to gain momentum in the clinical trial industry as companies look to find new ways to bring the patient into focus.

KCR, a Germany-based contract research organization (CRO), has introduced a new project to learn more about the patient experience in clinical trials: #HumanBehindEveryNumber.

The project, which was developed in collaboration with a service design firm, The Story, collates patient views through interviews and workshops.

We do hope that gathering and understanding patients’ experiences will help the R&D industry to better design clinical studies​,” Mike Jagielski, CEO of KCR told Outsourcing-Pharma.com.

This was our principal reason to embark upon this project. The project is our contribution to patient-centric approach in clinical trials,” ​he added.

Jagielski said the company wanted to listen to real patients voices and receive the true stories of patients enrolled in clinical trials. “We would like to initiate a discussion within the industry what patient-centricity really means​,” he added.

The project is ongoing and spans several countries, including Ukraine, Bulgaria, Poland, Germany, the UK, and soon, the US.

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